Cornerstone Inspection

Cornerstone Inspection & Thermal is a full-service advanced nondestructive evaluation (NDE) inspection company. The company offers the industry a code compliant alternative to radiography and provides clients with a solution to the cost and headwinds associated with the use of radiation at their facility or construction site.

www.cornerstonendt.com


MY ROLE

UI/UX Design
User Testing
SEO


THE CHALLENGE

Cornerstone Inspection had recently added several new services to their capabilities and wanted a new website redesign to display those services. They also wanted to highlight their new logo and their recent charitable contributions.

My challenge was to refresh the website with the primary goal of attracting new sales leads. The new website also had to be an information resource for inspection technicians to reference while they are in the field. And I had to make the world of construction inspection look interesting.


DESIGN APPROACH

I used blue from Cornerstone’s new logo and added a dark blue and orange to complete the color scheme. I used videos in the home page slider to immediately attract visitors and establish the company’s service industries. The UI was designed to be light and informative with bold calls-to-action. I also included a contact form on every page since the goal of the website was to attract leads.

I also included custom icons, a new blog (to improve SEO), a page on Cornerstone’s charity and community outreach efforts, a featurette about their new logo design, and a process flow illustration to explain the company’s procedures in an easy-to-read format.

Custom icons designed for each service sector for faster reference.

Diagram illustrated to easily show company’s process.